Quote from: "trustno1"Does anyone know WHEN Sony started using Make Believe as their slogan? I seem to remember seeing it in TV ads quite a while back but I could be wrong. Time to go do some researching again.... ;)
From:
http://www.sony.net/SonyInfo/News/Press/200909/09-100E/
The following information is true and accurate at the time of publication.
September 03, 2009
Sony Introduces "make.believe"
Unified brand message signifies Sony's spirit of creativity and ability to turn ideas into reality
Berlin, Germany, September 2, 2009 - Sony Corporation (Sony) today announced "make.believe" (make dot believe), a new Group-wide brand message that unites Sony's communication initiatives across electronics, games, movies, music, mobile phones and network services. The introduction of "make.believe" symbolizes Sony's spirit of creativity and innovation and marks the first time the Company has introduced a unified brand message encompassing both entertainment and electronics.
Also check this one:
http://www.sony.net/united/makedotbelieve/