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GraceTopic starter

In case you'd think TMZ were some harmless, funny and sometimes a little bit strange online reporters, these are some more details on what TMZ are heading to:

- Internet
- TV
- Mobile Phone Apps
- Satellite Radio

Connecting AOL, CBS, News Corp ... and wrapping their consumers in their news versions (and using their customers' data) 24/7.


Web use profiling - TMZ partner of market research companies
You thought TMZ are there for giving something to you? Well, it may be just the other way round. You giving quite a lot of money to them while clicking on their pages.
Current tracking features embedded into the tmz.com site are adding to your very individual internet use and data profiling used by all big web players. Hitting main page You are not allowed to view links. Register or Login will include your data transfer to these providers who will pay a good sum of money (they live on selling market research studies including your data):
[attachment=2:2aokae3c]tmz_profiling_2011-05-28.jpg[/attachment:2aokae3c]


Details for Comscore Beacon:
Quote
VoiceFive Networks operates: Comscore Beacon, VoiceFive
VoiceFive Networks is a market research company that studies and reports on trends and behavior across a wide variety of topics. VoiceFive is commissioned to conduct research on numerous topics to industry leaders in diverse fields, including travel, pharmaceuticals, and publishing. VoiceFive surveys and other market research studies are used to compile reports that allow companies across industries to improve their services by better understanding the likes and dislikes of consumers. VoiceFive Networks is a comScore, Inc. company.
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Details for gumgum:
Quote
We drive meaningful revenue from images by overlaying:
    * Targeted Sponsored Results
    * Contextual Search Terms
    * Relevant Brand Campaigns
    * A Feature Rich Toolbar
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We would like to send our thanks and appreciation to the Wall Street Journal for featuring GumGum in their article regarding image monetization . We are proud to be the world’s largest in-image advertising network with over 500 million impressions a month and are thrilled to be recognized by the Journal as the leaders in this space (and it never hurts to be mentioned with Google).
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[attachment=1:2aokae3c]gumgum_partners_2011-05-28.jpg[/attachment:2aokae3c]
We heard of the Hearst and Rothschild families.


Details for quantcast:
Quote
Quantcast is a Web-based audience insights service focused on enabling addressable advertising solutions. The company helps advertisers gauge audiences across millions of web sites while helping publishers accurately represent and sell their audiences. Quantcast directly measures over 50 million unique Web assets and has a comprehensive understanding of all 220 million US Internet users.

Features & Benefits
    * Detailed demographic information on all of your Brightcove assets, including gender, age, household income, education level and more.
    * Directly measured traffic and frequency data - not panel projections.
    * Complete control over data access. You decide what is public or private.
    * Near real-time audience insights. Quantcast updates traffic data daily and demographic information weekly.
    * Ability to join the Quantcast Media Program, enabling you to sell audience, not impressions.
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[attachment=0:2aokae3c]quantcast_2011-05-28.jpg[/attachment:2aokae3c]
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TMZ Partners With MySpaceTV
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Much like TMZ’s deal with MySpace, the placement on AOL’s (TMZ’s parent company) mobile portal is yet another example of the massive distribution opportunities we’re now seeing for blogs. While TMZ already has a mobile site, the inclusion on AOL’s mobile homepage – where people perform such routine tasks as checking their mail and getting driving directions – will bring a lot more eyeballs to it.
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(Rupert Murdoch's News Corp.)



TMZ going Satellite Radio:
Quote
May 11, 2011
"TMZ Live" to Launch on SiriusXM
TMZ.com's daily one-hour entertainment news program to air on SiriusXM Stars

NEW YORK, May 11, 2011 /PRNewswire/ -- Sirius XM Radio (NASDAQ: SIRI) announced today that TMZ Live, the daily entertainment news program hosted online by Harvey Levin on TMZ.com, will be available to its millions of subscribers beginning in June.

TMZ Live will air weekdays from 6:00 — 7:00 pm ET on SiriusXM Stars (channel 107), offering listeners the opportunity to tune in during drive time following the program's initial airing on TMZ.com. TMZ Live is produced daily in TMZ's Hollywood, CA newsroom, where Levin and his correspondents will offer their insight and insider perspective on the day's breaking entertainment news.

"I'm excited," said Harvey Levin, Co-Founder and Executive Producer, TMZ. "A lot of our users are watching TMZ Live on their computers at work. Now they'll be able to get in their cars and continue to listen on SiriusXM on their way home."

"TMZ is the undisputed leader in breaking celebrity and entertainment news. This fast-paced and entertaining one-hour program will keep our listeners connected to the biggest stories of the day," said Scott Greenstein, President and Chief Content Officer, SiriusXM. "TMZ Live is an exciting addition to our robust news and talk lineup."

TMZ is one of the most cited entertainment news sources in the world, known for breaking news about celebrities and public figures. Since its launch in 2005 it has grown into one of the largest entertainment news sites/destinations.

SiriusXM Stars is SiriusXM's flagship talk station, featuring distinctive and compelling shows hosted by Barbara Walters, Rosie O'Donnell, Dr. Laura, Deepak Chopra, Senator Bill Bradley, Judith Regan and Jane Pratt, among others. For more information visit You are not allowed to view links. Register or Login.

About Sirius XM Radio
Sirius XM Radio is America's satellite radio company.  SiriusXM broadcasts more than 135 satellite radio channels of commercial-free music, and premier sports, news, talk, entertainment, traffic, weather, and data services to 20.6 million subscribers. SiriusXM offers an array of content from many of the biggest names in entertainment, as well as from professional sports leagues, major colleges, and national news and talk providers.

SiriusXM programming is available on more than 800 devices, including pre-installed and after-market radios in cars, trucks, boats and aircraft, smartphones and mobile devices, and consumer electronics products for homes and offices. SiriusXM programming is also available at siriusxm.com, and on Apple, BlackBerry and Android-powered mobile devices.

SiriusXM has arrangements with every major automaker and its radio products are available for sale at shop.siriusxm.com as well as retail locations nationwide.

About TMZ
TMZ is the first multi-platform, three screen success for any media company and stands out as the most cited entertainment news source in the world. It is the #1 syndicated magazine among adults ages 18-34 and adults 18-49 (Nielsen). Launched in 2005, TMZ's meteoric rise is based on TMZ's consistent ability to be first to break celebrity news. TMZ attributes its growth to multi-platform coverage and original reporting on key entertainment events. TMZ remains the number two Entertainment News web site for 36 consecutive months (comScore). The TMZ television program continues to build on and supplement the worldwide success of TMZ.com. TMZ on TV is cleared in more than 75% of the country including Fox O& Os through 2014 and also airs in several international markets. TMZ.com's Mobile Web Site has been ranked number one for over eighteen consecutive months ( Nielsen) with exclusive on-the-go access via iPhone and Android applications and on all mobile-enabled handsets.
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A little bit too shallow as to competition. The targets are much bigger.
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TMZ competitors are primarily in the Internet Content Providers industry. TMZ also competes in the Television sector.
TMZ competitive landscape includes:
    * E! Entertainment Television
    * Gawker Media
    * Radar Online
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The co-founders' bios:
The interesting backstage player


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JIM PARATORE Co-Founder and Executive Producer TMZ



Highly respected television veteran and Emmy Award-winning producer Jim Paratore serves as Executive Producer of "TMZ." Paratore's production company, paraMedia, inc., produces "TMZ" in association with Telepictures Productions. The full-service television production company also has an exclusive overall deal with the Warner Bros. Television Group.

paraMedia's primary focus is on first-run syndicated programming, produced in association with Telepictures Productions. paraMedia also produces primetime non-scripted reality programs and low-budget scripted series in association with the recently launched Warner Horizon Television, as well as new media content for digital platforms.

Paratore served as President of Telepictures Productions from 1992 to 2006 and conjointly as Executive Vice President, Warner Bros. Domestic Television Distribution, since 2002. In his post at Telepictures Productions, Paratore is credited with building the nonscripted production division into one of the industry's top producers of first-run, syndicated daily shows and also establishing it as a versatile supplier in the network primetime reality business. As Executive Vice President, WBDTD, Paratore expanded his responsibilities to include the day-to-day oversight of one of the industry's largest distribution operations of first-run and off-network programming.

During his time at the helm of Telepictures, Paratore oversaw the development and launch of some of the company's most successful productions, including syndicated series "The Ellen DeGeneres Show," "The Tyra Show," "The Rosie O'Donnell Show," "Extra," "Jenny Jones," "Judge Mathis," "Change of Heart," "elimiDate," and "Street Smarts" and primetime series "The Bachelor," "The Bachelorette," "High School Reunion," "Steve Harvey's Big Time," "The Starlet," and "The Real Gilligan's Island." Paratore was responsible for the launch of TMZ.com.

While at WBDTD, Paratore was responsible for oversight of the station sales activities. These divisions drew from such production entities/libraries as Warner Bros. Television, Warner Horizon Television, Telepictures Productions, Warner Bros. Animation, the Lorimar Television library, Warner Bros. Pictures, Warner Independent Pictures, and the Turner Entertainment library, which includes classic MGM and RKO feature films and more.

Prior to being named President, Telepictures Productions, Paratore served for two years as Senior Vice President, Lorimar-Telepictures. Before that, he was Senior Vice President, First-Run Development, Lorimar-Telepictures, from 1988 to 1990 and Vice President, Production, Lorimar-Telepictures, from 1987 to 1988.

Prior to joining Lorimar-Telepictures in 1987, Paratore was Director, Programming and Production at WTVJ-TV (Miami), Program Director at WPLG-TV (Miami), and Advertising and Promotion Manager at WJXT-TV (Jacksonville, Florida) and KALB-TV (Alexandria, Louisiana).

Paratore is a graduate of Loyola University in New Orleans and holds a Bachelor's Degree in Communications.
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About WJXT:
Quote
WJXT airs syndicated programming, such as The Oprah Winfrey Show, Dr. Phil, Rachael Ray, and reruns of Everybody Loves Raymond, The King Of Queens, and Monk.

From its sign-on in 1949 until 2002, WJXT was affiliated with CBS. It was the first television station in Florida outside Miami.
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The public front man:
Quote
HARVEY LEVIN Co-Founder and Executive Producer TMZ



A prominent producer, investigative reporter, and attorney, Harvey Levin serves as Host and Executive Producer of "TMZ" and Managing Editor for TMZ.com.

Harvey steers "TMZ" with the very same voice that he used to drive TMZ.com to unprecedented success. Dubbed "the guy who rules Hollywood" by the New York Daily News and "the man who may represent the future of celebrity journalism," by The New York Times, Harvey has made TMZ the go-to place for everything entertainment. He has guided TMZ to become one of the fastest growing and most successful brands ever launched on the Internet, and within seven months of its debut, it became the number one entertainment news website in the world.

Prior to TMZ, Harvey created and served as Executive Producer for the syndicated series "Celebrity Justice." Prior to launching "CJ," Levin served for 19 years as Co-Executive Producer and consultant for the television show "The People's Court," and he continues to host the interactive segments of the show. Levin has also served as Executive Consultant on the syndicated program "Moral Court" and Managing Editor of the syndicated program "Superior Court." He spent more than a decade as an investigative reporter for KCBS-TV in Los Angeles and covered numerous high-profile court cases for a number of top CBS stations across the country, including affiliates in New York and Chicago. Levin has received nine Emmy Awards and numerous other local and national awards. He appears regularly on cable news networks and local and national programs, including stints as a guest host on CNN's "Larry King Live," providing commentary and analysis on a variety of topical issues.

For seven years, Levin was a legal columnist for the Los Angeles Times. Additionally, he has hosted radio talk shows for KABC-AM and KMPC-AM in Los Angeles.

Levin, a graduate of the University of Chicago Law School, began his career as a litigator at a prestigious Los Angeles law firm and has been a professor of law at three universities. He also served as a consultant for the American Bar Association and has testified before Congress on behalf of the organization.


Somehow it looks like TMZ are heading towards the position of a spider in a net.
Who will be the flies?
Last Edit: December 31, 1969, 06:00:00 PM by Guest
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MJonmind

Thanks Grace, good reading. I agree there are bigger players behind the scenes. That's part of why I think BAM is not going to happen soon. This is huge, and huge things involve lots of people, and positioning of things in place. I had never heard of TMZ before MJ "died", so I'm wondering if this event was really what put them on the map in a real sense, just like Oprah's MJ interview boosted her show single-handedly.
Last Edit: December 31, 1969, 06:00:00 PM by Guest
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